Gene Wojciechowski. Here is one of the quotes from the article: "He also loved practices more than games. Academic All-Americans more than Associated Press All-Americans. Sheboygan, Wis., boyhood friends more than big-money boosters." The article is extremely well written -- read it in it's entirety here: http://tinyurl.com/chq4odt
Academics are obviously important as you can see in these notes from Utah's first team meeting on August 25, 1999:
Most important thing — get an education!
Go to class prepared — be a student
Get tutors — better early than late
Set goals high academically
Take care of it — every day
If you miss a class you are suspended for a game
It is an honor and a privilege to get an education
Majerus also spoke to the team about the choices away from basketball:
Be careful who your friends are...they can help or drag you down
You test positive and you are done for the year -- we will get you help
Your actions have consequences...lives involved in pregnancy...choose your girlfriends carefully.