Some people say that career success is most important to them, and then they go home and watch television several hours per day. Some people say their families are important to them, and then they go out socializing playing golf. Only your actions tell -- and others -- what you truly value.
The essence of time management is for you to discipline yourself to set clear priorities -- and then stick to those priorities. You must consciously and deliberately select the most valuable and important thing that you could be doing at any given time, and then discipline yourself to work solely on that task.
This is obviously a great core principle for living your life. It also a great core principle for how you coach your team. Do you tell the media "Basketball is a game of fundamentals" and then fail to make the time at practice on daily basis to break down and teach fundamentals? Do you tell your boosters "Defense wins championships" but not play a great defensive player because he/she can't shoot? Do you tell your players that you care more about them as people and students than you do as a player but then fail to discipline a player is cutting classes because you need them to win a game?
Only you can decide what the core beliefs and principles are in your program. But you should take great time in deciding and than, as Tracy mentioned above, remember that it will be your actions -- not your words that will convince those involved with your program. Choosing your words is very important -- choosing your values is much more importantly. Incorporating the two together is what helps you build credibility which leads to trust.
