From Jim Tressel's "The Winners Manual":I'm the last one to have a long list of possible sanctions for players. I don't believe in it. But I do believe in telling each player what we're going to expect of him. It's simple: We expect each person on the team to BE RESPONSIBLE and DO RIGHT. And if we're going to expect it, then it's up to us as coaches to teach the players how to do those two things. We need to talk about them often and keep them in the forefront of players' minds.
